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Privacy Policy

Last Updated: 15/03-2025
At Njords Ark A/S, we are committed to protecting your privacy and ensuring compliance with the General Data Protection Regulation (GDPR) and Danish data protection laws. This Privacy Policy explains how we collect, use, store, and share personal data when you use our website and services.

1. Data Controller Information

Njords Ark A/S is the data controller for the personal data processed on this website.

  • Company Name: Njords Ark A/S
  • Address: Alsion 2, 6400 Sønderborg, Denmark
  • Email: info@njordsark.com
  • Phone: +45 50 80 64 00

2. What Data Do We Collect?

We collect and process the following types of personal data:

A. Information You Provide

When filling out forms on our website (e.g., request a quote, contact forms), we collect:

  • Name (First and Last)
  • Email address
  • Phone number
  • Company (if applicable)
  • Message or inquiry details

B. Automatically Collected Information

When you visit our website, we automatically collect:

  • IP address
  • Device type and browser information
  • Website interaction data (pages visited, time spent, etc.)
  • Cookies and tracking technologies (see section 7 for more details)

C. Third-Party Data Collection

We may collect data through third-party integrations, including:

  • Google Analytics (for website usage statistics)
  • Google Ads (for advertising purposes)
  • Google Search Console (for website performance tracking)
  • YouTube (for embedded video analytics)

3. Purpose and Legal Basis for Data Processing

We process personal data for the following purposes and legal bases:

PurposeLegal Basis
Responding to inquiries and quotesGDPR Art. 6(1)(b) – Performance of a contract
Providing customer supportGDPR Art. 6(1)(b) – Performance of a contract
Website functionality and securityGDPR Art. 6(1)(f) – Legitimate interest
Analytics and marketingGDPR Art. 6(1)(a) – Consent
Compliance with legal obligationsGDPR Art. 6(1)(c) – Legal obligation

4. Data Retention

We retain personal data only for as long as necessary for the purposes stated above:

  • Contact form data: Deleted after 12 months unless required for ongoing customer relationships.
  • Google Analytics data: Stored for up to 26 months.
  • Cookies: See section 7 for storage durations.

5. Data Sharing and Third-Party Access

We do not sell or share personal data with third parties except in the following cases:

  • Service Providers: We use third-party services such as Google, Cookiebot, and WooCommerce (YITH Request a Quote plugin) to provide analytics and improve our services.
  • Legal Compliance: If required by law, we may disclose data to government authorities.

All third-party processors are GDPR-compliant and process data under contractual agreements.

6. Data Security Measures

We implement appropriate technical and organizational security measures to protect personal data against unauthorized access, loss, or misuse, including:

  • SSL encryption for data transmission
  • Access control for sensitive data
  • Secure hosting infrastructure

7. Cookies and Tracking Technologies

Our website uses cookies for functionality, analytics, and marketing. We use Cookiebot in automatic block mode to ensure compliance with GDPR.

8. Your Rights Under GDPR

As a data subject, you have the following rights:

  • Right to Access (Art. 15): Request a copy of the personal data we hold about you.
  • Right to Rectification (Art. 16): Request correction of inaccurate data.
  • Right to Erasure (Art. 17): Request deletion of your data under certain conditions.
  • Right to Restrict Processing (Art. 18): Request limited processing of your data.
  • Right to Data Portability (Art. 20): Receive your data in a structured format.
  • Right to Object (Art. 21): Object to processing based on legitimate interests.
  • Right to Withdraw Consent: Withdraw previously given consent at any time.

To exercise your rights, contact us at morten@njordsark.com. If you believe your rights have been violated, you can file a complaint with Datatilsynet (Danish Data Protection Agency) at www.datatilsynet.dk.

9. Changes to This Policy

We may update this Privacy Policy periodically. Changes will be posted on this page with an updated revision date. Continued use of our website constitutes acceptance of the updated policy.

10. Contact Information

For any privacy-related questions or concerns, please contact our Data Protection Officer:

  • Contact Person: Morten Bang Larsen
  • Email: morten@njordsark.com
  • Phone: +45 50 80 64 00
  • Address: ​Njords Ark A/S, Alsion 2, 6400 Sønderborg, Denmark
  • Company number: DK41103906